PlainRecalls
CPSC Moderate Active

Bookspan Recalls Discovery Bunny Books Due to Choking Hazard

Reported: May 17, 2007 Initiated: May 17, 2007 #07551

Product Description

This recall involves Discovery Bunny yellow cloth books. The mid-section of the yellow and white plush stuffed bunny opens to a six-page cloth book. The plush bunny has black & white checkered ears and feet. The "SoftPlay" logo is printed on a tag sewn into the bunny toy.

Reason for Recall

The seam on the bunny's left hind leg can open, exposing a plastic squeaker toy contained inside a cloth bag, posing a choking hazard to young children.

Remedy

Consumers should immediately take the recalled bunny books from children and either discard them or return them to Bookspan. Consumers will receive a full credit on their book club account. Bookspan has directly notified purchasers of the product recall by mail.

Frequently Asked Questions

What product was recalled?
This recall involves Discovery Bunny yellow cloth books. The mid-section of the yellow and white plush stuffed bunny opens to a six-page cloth book. The plush bunny has black & white checkered ears and feet. The "SoftPlay" logo is printed on a tag sewn into the bunny toy.. Recalled by Animal Magic Ltd., of Hong Kong. Units affected: About 16,000.
Why was this product recalled?
The seam on the bunny's left hind leg can open, exposing a plastic squeaker toy contained inside a cloth bag, posing a choking hazard to young children.
What should consumers do?
Consumers should immediately take the recalled bunny books from children and either discard them or return them to Bookspan. Consumers will receive a full credit on their book club account. Bookspan has directly notified purchasers of the product recall by mail.
Which agency issued this recall?
This recall was issued by the CPSC on May 17, 2007. Severity: Moderate. Recall number: 07551.