CPSC recall · Reported May 17, 2007
Bookspan Recalls Discovery Bunny Books Due to Choking Hazard
The seam on the bunny's left hind leg can open, exposing a plastic squeaker toy contained inside a cloth bag, posing a choking hazard to young children.
Animal Magic Ltd., of Hong Kong recalled This recall involves Discovery Bunny yellow cloth books. The mid-section of the yellow an….
Bookspan Recalls Discovery Bunny Books Due to Choking Hazard was recalled by Animal Magic Ltd., of Hong Kong in May 17, 2007. Reason: The seam on the bunny's left hind leg can open, exposing a plastic squeaker toy contained inside a cloth bag,…. Remedy: Consumers should immediately take the recalled bunny books from children and either disca…. Verify recall #07551 with the CPSC before acting.
The recall
Animal Magic Ltd., of Hong Kong issued this CPSC recall-The seam on the bunny's left hind leg can open, exposing a plastic squeaker toy contained inside a cloth bag,….
- None
- agency class
- May 17, 2007
- reported
Sourced from official CPSC enforcement records. Verify recall #07551 with the agency before acting. Full product description, hazard, remedy, and related recalls are below.
Recall Insight
This recall's affected scope, documented in the Recall Profile below, stays within a single-region or limited-distribution footprint. Distribution information was not included in the agency filing, so consumers should assume broad potential exposure until the firm publishes point-of-sale details. Consumers holding this product should act on the agency's documented remedy above rather than relying on general guidance.
Within the same product category the archive holds 6 closely related recalls, 5 from CPSC - clustering in a narrow category often points to a systemic quality-control or supplier issue rather than a one-off defect. Always verify the recall number against the official agency record before acting.
Children & Baby Products recalls over time
Where this recall sits in its category - 3,781 children & baby products recalls on record
Product description
This recall involves Discovery Bunny yellow cloth books. The mid-section of the yellow and white plush stuffed bunny opens to a six-page cloth book. The plush bunny has black & white checkered ears and feet. The "SoftPlay" logo is printed on a tag sewn into the bunny toy.
Reason for recall
The seam on the bunny's left hind leg can open, exposing a plastic squeaker toy contained inside a cloth bag, posing a choking hazard to young children.
Remedy, what to do
Consumers should immediately take the recalled bunny books from children and either discard them or return them to Bookspan. Consumers will receive a full credit on their book club account. Bookspan has directly notified purchasers of the product recall by mail.
Recall Profile
| Attribute | Value |
|---|---|
| Agency | U.S. Consumer Product Safety Commission |
| Severity class | Not classified by agency |
| Status | Active |
| Recall number | 07551 |
| Date reported | May 17, 2007 |
| Date initiated | May 17, 2007 |
| Recalling firm | Animal Magic Ltd., of Hong Kong |
| Affected scope | About 16,000 |
| Distribution | Not disclosed |
| Official source | CPSC notice → |
Profile values are sourced directly from the official CPSC enforcement record. Source: U.S. Consumer Product Safety Commission.
What to do with this recall
Consumers should immediately take the recalled bunny books from children and either discard them or return them to Bookspan. Cons…
- Check the recall number (07551) and product description against the item you own. Search the archive
- Confirm the current status and remedy on the official CPSC notice before acting. CPSC notice
- Follow the documented remedy (refund, replacement, repair, or disposal) rather than general advice. What to do next
This page summarizes the official CPSC record for research and awareness; it is not legal, medical, or safety advice. Verify with the issuing agency before acting.
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Methodology · Corrections · Archive as of August 2026