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NHTSA recall · Reported November 19, 2014

TOYOTA 2005-2011: SEATS:FRONT ASSEMBLY:SEAT HEATER/COOLER

Southeast Toyota Distributors, LLC (SET) is recalling certain model year 2010-2011 Prius and Corolla, 2009-2011 Venza, 2006-2010 Avalon, 2007-2010 FJ Cruiser, 2005-2011 Sienna and…

Recall #
14V743000
Compiled from official public sources by the editorial team.
Verify with NHTSA →
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Toyota recalled Southeast Toyota Distributors, LLC (SET) is recalling certain model year 2010-2011 Prius … - a moderate-severity action.

TOYOTA 2005-2011: SEATS:FRONT ASSEMBLY:SEAT HEATER/COOLER was recalled by Toyota in November 19, 2014. Reason: Southeast Toyota Distributors, LLC (SET) is recalling certain model year 2010-2011 Prius and Corolla, 2009-20…. Remedy: SET will notify owners, and dealers will disconnect the heaters with copper strand heatin…. Verify recall #14V743000 with the NHTSA before acting.

The recall

Toyota issued this moderate-severity NHTSA recall-Southeast Toyota Distributors, LLC (SET) is recalling certain model year 2010-2011 Prius and Corolla, 2009-20….

Moderate
severity level
November 19, 2014
reported

Sourced from official NHTSA enforcement records. Verify recall #14V743000 with the agency before acting. Full product description, hazard, remedy, and related recalls are below.

Recall Insight

This NHTSA action (record #14V743000) was formally reported on November 19, 2014. It is classified under Moderate severity, with a current status of Active. Toyota is listed as the recalling firm. The number of affected units is not disclosed in the agency filing, which is common for drug and food recalls where lot-level tracking supersedes unit counts.

The documented reason for this recall is: Southeast Toyota Distributors, LLC (SET) is recalling certain model year 2010-2011 Prius and Corolla, 2009-2011 Venza, 2006-2010 Avalon, 2007-2010 FJ Cruiser, 2005-2011 Sienna and Sequoia, 2006-2011 Tacoma 4x2 and 4x4, … The specific hazard cited in the filing is: Damage to the seat heater wiring could cause the wires to short, increasing the risk of the seat burning and causing personal injury to the occupant.. Distribution data in the federal record shows the product reached: United States. Distribution scope directly affects the consumer exposure window and determines whether a recall remains regional or escalates into a nationwide advisory. The remedy documented by the agency is: SET will notify owners, and dealers will disconnect the heaters with copper strand heating elements and refund the purchase price of the seat heater accessory, free of charge. The recall is expected… - consumers holding this product should act on that instruction rather than relying on general guidance.

Within the same product category the archive holds 6 closely related recalls - clustering in a narrow category often points to a systemic quality-control or supplier issue rather than a one-off defect. Always verify the recall number against the official agency record before acting.

Vehicles recalls over time

Where this recall sits in its category - 7,642 vehicles recalls on record

0200400600 20052008201120142017202020232026 82
Severity2487872426High severity (most serious)Moderate severityLow severity
Where this recall sits in the database

Of 101,704 recalls in the database, 24,878 are high severity, 72,426 moderate, and 4,400 low. This recall is classified moderate severity.

Counts reflect market size and reporting activity, not inherent danger, we do not rank products by risk from raw recall volume.

Severity

Moderate

Affected scope

Unknown

Related Recalls

6

0 from same agency

Product description

Southeast Toyota Distributors, LLC (SET) is recalling certain model year 2010-2011 Prius and Corolla, 2009-2011 Venza, 2006-2010 Avalon, 2007-2010 FJ Cruiser, 2005-2011 Sienna and Sequoia, 2006-2011 Tacoma 4x2 and 4x4, Camry, Highlander, Tundra 4x2 and 4x4, and 2007-2011 Rav4 and 4Runner. The affected vehicles may experience compression of the seat cushion which may damage the seat heater wiring.

Reason for recall

Southeast Toyota Distributors, LLC (SET) is recalling certain model year 2010-2011 Prius and Corolla, 2009-2011 Venza, 2006-2010 Avalon, 2007-2010 FJ Cruiser, 2005-2011 Sienna and Sequoia, 2006-2011 Tacoma 4x2 and 4x4, Camry, Highlander, Tundra 4x2 and 4x4, and 2007-2011 Rav4 and 4Runner. The affected vehicles may experience compression of the seat cushion which may damage the seat heater wiring.

Hazard

Damage to the seat heater wiring could cause the wires to short, increasing the risk of the seat burning and causing personal injury to the occupant.

Remedy, what to do

SET will notify owners, and dealers will disconnect the heaters with copper strand heating elements and refund the purchase price of the seat heater accessory, free of charge. The recall is expected to began in January 2015. Owners may contact SET customer service at 1-866-405-4226.

Recall Profile

Structured summary of the NHTSA recall record
Attribute Value
Agency National Highway Traffic Safety Administration
Severity class Moderate
Status Active
Recall number 14V743000
Date reported November 19, 2014
Date initiated November 19, 2014
Recalling firm Toyota
Affected scope Not disclosed
Distribution United States
Official source NHTSA notice →

Profile values are sourced directly from the official NHTSA enforcement record. Source: National Highway Traffic Safety Administration.

What to do with this recall

SET will notify owners, and dealers will disconnect the heaters with copper strand heating elements and refund the purchase price…

  • Check the recall number (14V743000) and product description against the item you own. Search the archive
  • Confirm the current status and remedy on the official NHTSA notice before acting. NHTSA notice
  • Follow the documented remedy (refund, replacement, repair, or disposal) rather than general advice. What to do next

This page summarizes the official NHTSA record for research and awareness; it is not legal, medical, or safety advice. Verify with the issuing agency before acting.

Frequently Asked Questions

What product was recalled?
Southeast Toyota Distributors, LLC (SET) is recalling certain model year 2010-2011 Prius and Corolla, 2009-2011 Venza, 2006-2010 Avalon, 2007-2010 FJ Cruiser, 2005-2011 Sienna and Sequoia, 2006-2011 Tacoma 4x2 and 4x4, Camry, Highlander, Tundra 4x2 and 4x4, and 2007-2011 Rav4 and 4Runner. The affected vehicles may experience compression of the seat cushion which may damage the seat heater wiring.. Recalled by Toyota.
Why was this product recalled?
Southeast Toyota Distributors, LLC (SET) is recalling certain model year 2010-2011 Prius and Corolla, 2009-2011 Venza, 2006-2010 Avalon, 2007-2010 FJ Cruiser, 2005-2011 Sienna and Sequoia, 2006-2011 Tacoma 4x2 and 4x4, Camry, Highlander, Tundra 4x2 and 4x4, and 2007-2011 Rav4 and 4Runner. The affected vehicles may experience compression of the seat cushion which may damage the seat heater wiring.
What should consumers do?
SET will notify owners, and dealers will disconnect the heaters with copper strand heating elements and refund the purchase price of the seat heater accessory, free of charge. The recall is expected to began in January 2015. Owners may contact SET customer service at 1-866-405-4226.
Which agency issued this recall?
This recall was issued by the NHTSA on November 19, 2014. Severity: Moderate. Recall number: 14V743000.
Where was the recalled product distributed?
Distribution: United States.
How do I check if my product is affected by a recall?
Check the product description and recall number (14V743000) against your product. Visit the official NHTSA website for the most current information. You can also use our Recall Checker tool to search by product name or brand.
How do I report an injury from a recalled product?
Report injuries to the issuing agency: CPSC at SaferProducts.gov, NHTSA at nhtsa.gov/report-a-safety-problem, or FDA via MedWatch. Document the product (photos, model/serial numbers, purchase receipts) and seek medical attention. Injury reports help agencies track hazard patterns and may strengthen enforcement actions.

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Every figure on PlainRecalls is rendered directly from official FDA, CPSC and NHTSA recall records, no number is typed in by an editor. This recall: NHTSA, reported November 19, 2014. Severity classes follow each agency's own taxonomy (FDA Class I/II/III; CPSC and NHTSA by hazard type), and related-recall context is computed across the full archive. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error. Data current as of July 2026.